Make THIS The Year You Quit Your 9-5

Ditch the "one day" dreaming and get the blueprint for taking your side hustle full time


You're so close you can taste it...

Things are moving, business is growing (slowly but surely). The idea of going all in gives you the best kind of butterflies, but your brain kicks in and says, "whoaaaa slow down tiger, we don't know what we're doing."

You see other people online taking their business full time - making bank, changing lives, and working on their own terms.

But how do you know when you're ready to make the leap?

Your side hustle is starting to move but you're stuck between two worlds - your paying job and pursuing your passion above all else

You want a solid, financially-sound game plan before you take the plunge into entrepreneurship full time

You know you've got what it takes, but you want the blueprint from someone who's done it before

Do any of these sound familiar?

Let's see if you're in the right place...


Hit It & Quit It


In this 90-minute recorded workshop, you’ll walk away with the financial plan to take your side hustle full-time — and the confidence to execute it.

Walk away with:
  1. Our exact strategies we used to take our businesses full-time
  2. How to determine your path to cash
  3. How to set (and achieve!) big revenue goals
  4. The financial plan you need to feel confident about quitting
  5. How to price yourself for optimal income
  6. The ramp-up plan — what to do the last 90 days of corporate and the first 90 days of entrepreneurship

And so much more!

This is the main event! This workshop recording walks you through how to set up a financial game plan in order to take your side hustle full time and leave your corporate job behind!

what's included

Bundle Goodies

This template will help you get the tactical planning covered! Drop in your own numbers and find your road to cash! 

As a bonus, the workshop ends with an added 20+ minutes of a previously live Q&A session where business owners (like you!) get their questions answered.


“I took a ton of value away for this session. I’m in the process of being brave and launching my own coaching business. The workshop was awesome and so timely for me.”


student love

This is the information we wish we had.

When we started our side hustles, we knew we wanted to eventually work for ourselves. But we always got this kind of advice: “Just go for it! Just quit your job!"

But life isn't that simple.

We had rent to pay. Could we support ourselves on our business’s income?

​We didn’t feel “ready.” What if it didn’t work out? 

And wtf were we supposed to do about health insurance? 

I'm a nationally-recognized millennial money and career expert.

After saving $100,000 at age 25, I quit my corporate job in marketing and founded Her First $100K to fight financial inequality by giving women actionable resources to better their money.

I've helped over 350,000 women negotiate salary, pay off debt, build savings, and invest.

A Plutus award winner, my work has been featured on Good Morning America, the Today Show, the New York Times, TIME, PEOPLE, New York Magazine, Forbes, CNBC, and more.

Hi, I'm Tori!

But you may know me as Her First 100K.

Meet your instructors

Instagram has been my not-so-secret weapon since 2015 when I launched my first business.

We built a globally-recognized powerlifting apparel brand on a student budget by leveraging Instagram organically.

Since then, I've built two other multi-six figure businesses using those same strategies for digital products and services, and secured more than $100,000 in brand partnerships as a content creator.

If you want a sustainable, anti-cringe Instagram strategy...I'm your woman.

Hey, I'm Mallory!

But you can call me Mal.

“After this workshop, I’m so excited for the possibilities of new programs. This is a good refresher with NO FLUFF.”


student love

We'll go through the six essential components for taking your side hustle full time and leaving your job behind.

what to expect

Workshop Outline

From what questions you need to ask yourself to breaking down your expenses, we've got your math covered.

You'll learn about our "Ramen Noodle vs Sushi" debate and be able to circle the number you need to make it happen.

Once we solve your break even number (and more exciting ones), we'll provide you with options on how to achieve it.

You'll get our EXACT game plan for how to spend your last 90 days of employment before going solo!

We can't leave you hanging - so we'll also prepare you with key activities for the first 90 days you're officially FT!

This may not be the first time you've sat down to plan your "big quit", and that's okay. There's not a lot of tangible, truly tactical resources out there to help you get a grip on it from a financial perspective.
If you've been worried in the past you just can't figure this sh*t out, I want to put that to rest today. You can do this. You just need the right people to explain it to you.
This isn't some bait and switch where we tell you the key is joining our pyramid scheme. This is one hour of nitty gritty strategic planning.

Wondering if it's for you?

This workshop is perfect for you if you are...

currently running a side hustle

(almost) ready to transition full time

aspiring, but planning ahead

new to business & entrepreneurship

online business owner

service provider, freelancer or consultant

personal brand or influencer

content creator

creative entrepreneur

small batch maker


“My first time doing an online workshop, and I’m so happy I did. Absolute fire content.”

yes, Let's do this!

ready to make a move?


Get it for just


Your Hit It & Quit It purchase includes:
  1. Hit It & Quit It Workshop Replay: A 60-minute workshop replay walking you through how to take your side hustle full time
  2. Q&A Replay: Watch as questions like yours are answered in this 30 minute session at the end of the workshop
  3. Spreadsheet Template: This spreadsheet helps you drp in your own numbers and find your path to cash.

Hit It & Quit It provides NO direct access to Tori & Mallory or additional business support. 

Your questions, answered

Due to the nature of the course delivery, we do not offer refunds for this course.

If you have NOT received your workshop access after purchasing, please:
  1. Check your spam for your welcome email
  2. Reach out to our support team at with kindness! Nine times out of ten there's been a typo for your email address when you purchased, and we're happy to sort it out for you! 

Not necessarily but please understand this workshop is designed to help you figure out your financial plan to quit your job and take your side hustle full time.

We love a planner so if you don't currently have a business but know this is your vision, by all means join us! This workshop will NOT teach you how to come up with a business idea or build a business. It serves a very specific purpose - creating your financial game plan to go full time!

Yes! We have scholarship options available for all Mallory Rowan programs. Applications are currently closed at this time, but will reopen soon! 

If you're looking for a sign, THIS IS IT.

No more corporate, no more part-time job on the side (unless you want it). It's time to do it on your terms.

Set your financial game plan to take your business full time

want your own success story?

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